BUILD A STRONGER BRAND

We help you harness the power of brand to
grow your business toward its vision.

Offset Collective is a female-founded, independent brand consultancy. We deliver brand and culture growth through strategic positioning, storytelling, brand identity design, culture initiatives, creative ideas and more.

  • "Offset is a brand-building powerhouse."

    — Sonya Hopson, CEO, HIRE Strategies —

  • "They helped crystalize our idea in a crisp, concise way we just couldn't have done ourselves."

    — Chris Ng Cashin, Managing Partner, Pinecrest Durham —

  • "Loved the creative & strategic way they spoke into our work. They're willing to take (and give) feedback, and generally fun to work with!"

    — VP Marketing, FinTech —

  • "The process of finding out who I was — from mental blueprint to brand — was an uncanny experience & I felt instantly understood. They gave my brand a pulse!"

    — Amy McInnis, Founder, Needledriver —

  • "Our partnership with Offset aligned our new brand with our growth potential … all while keeping true to our core values."

    — Randy Guard, CMO, Spreedly —

MEET THE CREW

Picture of Sarah Williams, Partner + Brand Strategist at Offset Collective

  • Partner, Head of Insights + Strategy

    Sarah leverages her 20-year creative agency background and consumer insights expertise to design research and strategic approaches that help our clients find true and authentic connections with their consumers.

    Sarah is a Goodman Fellow, is Scrum Certified and holds certificates in Design Thinking (IDEO), and Negotiation and Influence (UC Berkeley).

    LinkedIn

Image of Ann Powell, Partner + Brand Strategist at Offset Collective

  • Partner, Head of Brand + Creative

    Ann is an award-winning writer, creative director and brand strategist who has spent the better part of two decades helping brands across every industry create more meaningful experiences for people.

    She holds a business certification from The Wharton School at UPenn, and sits on the Board of Directors at multiple nonprofits.

    LinkedIn

“We use data, insights and unfiltered creativity to help you find your best market position + define your culture — helping you find and keep better talent and clients.”

Agency Bred.

We’ve each spent 20+ years in the agency world, both in house and freelance, working with some of the most talented people in the business. Today, our agency partnerships help us keep one foot in that fast-paced, crazy world we love.

Interested in white-label strategy + creative?

Let’s talk.

BAERING

Centerline

Chair 8

Clarkston Consulting

Decibel Management

Factor Design

French | West | Vaughan

McKinney

MedThink

Method Savvy

Nth Degree Events

OBE

Padilla

Palm

Stone Yamishita

Smart Design

Smashing Boxes

Tomorrow Partners

Walk West (formerly Greenroom)

Wolff Olins

Are you ready to be irreplaceable?