Offset is a carefully curated collective of marketing & brand strategists, obsessed with problem-solving and the ins & outs of human behavior.
We give our clients clarity and alignment so they can power big, positive changes in their business & in the world.
We designed Offset with a singular intention:
To create an agency fully dedicated to brand that energizes people & allows everyone to feel invested in the work.
What does it mean to be a Collective?
With due love & respect to the agency world that made us who we are today, we chose a very different model to deliver on our vision of an agency where everyone’s values & time are respected, where brilliant ideas don’t get buried in bureaucracy — and importantly, where clients’ time & budgets are a priority.
The partnerships we hold through our Collective model help us bring together veterans in every area of marketing & creative to do great work for great brands.
Here’s why we’re leaning all the way in (and why you should too):
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We connect exceptional people to work that energizes them because when each member of your team has chosen to work on your brand, you can be sure they’re personally invested in your success.
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Our partners are your principal strategists & every member of your team has at least a decade of specialized experience — we never “bait & switch” by pitching with our A-team and then sending less experienced staff to support your account.
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Our fully-remote model requires that we maintain the highest level of efficiency — no unnecessary meetings, no layers of agency bureaucracy, and no waiting days for email responses or returned calls.
Talk to us.
Are you a growth-minded change agent with brand on the brain? You’re probably our people. Book a 30-minute call and let’s talk shop.
Our Founders
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Sarah Williams, CSM
UX & BRAND STRATEGIST, RESEARCHER, FACILITATOR
/ Research, UX & consumer insights expert
/ Superhuman dot-connecting ability
/ Passionate about work with purpose
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Ann Powell
BRAND & CREATIVE STRATEGIST, CHANGE AGENT
/ Business, brand marketing & creative expert
/ Super-obsession with human behavior
/ Passionate about change for good
“When Sarah and I met, we were both so in love with the work, but so burnt out on agency life. We thought, ‘There has to be a way that works better for everyone.’
…that was the day our vision for Offset was born.”
Our Ethos
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We believe happy people do great work together — so we embrace a “work to live” mentality, not a “live to work” point of view.
We make it a priority to create a space where our teams thrive, and our clients can fall in love with their brands. -
Ours is a culture of curiosity and transparency where collaboration and idea sharing are the only paths to success.
We freely share our insights, tools and expertise with our clients and teams, because we believe Brand should be accessible to the people who live it every day.
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We surround ourselves with brilliant minds and live to learn something new.
We give and accept feedback with grace and kindness, and always check our egos at the door.
We celebrate each other’s wins — professional and personal, and proactively support each other wherever possible.
We don’t work with everyone.
For brand to be effective — like, light-bulb-moment, rattle-the-walls, keep-your-competitors-up-at-night effective — it has to be built from the inside out, and touch every facet of your organization.
So if you’re checking the “brand” box on a marketing to-do list, we may not be the best fit. No harm, no foul. But if you’re ready for real change, get in touch — this might be the moment we’ve both been waiting for.